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There are various things to be noted while guest posting, In which SEO is also a main factor but we will not be discussing it here today. Instead of it we will learn about Links.
Things to be noted while Guest Posting:
Quality of Links:
The first and the foremost thing that to be checked is from where you getting back-link. What is the Page Rank, Page Authority, Domain Authority, Domain Age of the website?
- Page Rank: 1+
- Page Authority: 15+
- Domain Authority: 15+
- Domain Age: 1+ year
- If the website is also DMOZ listed and has a good Alexa rank that will give more benefits.
- If the domain has this quality, it is obvious that the blog must have some real traffic and real people visits.
- The Blog is related to the niche is added advantage.
Quality of Content:
- Content is KING. It will not change anytime.
- When your post has good fresh quality content then you need not have to worry.
- Google and the reader always love that the content should be fresh and unique.
- Adding images and video is added advantage.
Adapts to Changes:
- Blog must have to adapt it to changes, there will Google updates happen once and while based on certain criteria. So the blogger must have adapted themself to the changes.
- The recent Google Penguin update is all about link building, and the Google Panda update is about quality and link structure.
- So must have to be careful while choosing the niche to get posted in the blog and while building backlinks to the post.
- Google may release more updates but bloggers must have to be ready to face those challenges.
- When your blog has a real reader then it must solve most of the issues.
- Social Shares play major roles now. Google+, Facebook, Twitter are played a major part in Social networks
- When the post is unique and fresh the reader must share the post in their social network. and if it is worth there are a lot of chances that it may go viral and will get a lot of real traffic.
- On seeing the social shares it is very easy to identify that the blog has real readers or not
- And sometimes even if there is a real reader on due to bad writing it may not get shared. So again for everything writing and presenting it in a good way is most important here.
- So the guest posting plays a major role to get rank and get traffic.